Contribution points
10pts
Year to date1 credited workBased on published source evidence
Leaderboard
Meet the contributors, explore yearly recognition and follow the community’s progress.
RECOGNITION ACROSS THE COLLECTIVE
How points work Good work adds up.
Sourced contributions across eight libraries. Points recognise the recorded work and role, without implying a measure of expertise.
to · Europe/London
435contributors
1,230distinct works
6,024contribution points
Full contributor ranking
Explore the points, original sources and credited work behind each position.
Points are recalculated from the published libraries and each person’s sourced role. They are not lifetime achievement awards. Account activity, verified expert claims and earned member levels remain in member rankings.
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Ad Strength shows no correlation with CPA across 3,900 ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
[From Prev. Editions] Creator Partnerships is now populated with a searchable creator database
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Google renames YouTube campaign objective to "YouTube reach, views and engagements"
Discovered or introduced the work
Source credit: Spotted by
- +4ptsNewsfeed
Google Ads renames the Advertiser Verification page to "Account"
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
LinkedIn Ads adds company size, revenue, and device targeting
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
LinkedIn Ads Brand Kits spotted for AI-generated creatives
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
ChatGPT Ads trial shows low CTR and slow spend pacing
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
ChatGPT ads spotted live in the United States
Discovered or introduced the work
Source credit: Spotted by
BS
Barry Schwartz
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Microsoft Q1 results: Bing and ad revenues up 12%, AI ARR reaches $37B
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
ChatGPT source code reveals ad references ahead of launch
Newsletter credit; activity unspecified
Source credit: Credited contributor
BW
Benjamin W.
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Google quietly opens up AdSpace Agent, connecting the full Google ad stack
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
Multi-placement auctions may be distorting CTR metrics
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Virtual Multipacks appear automatically in Ads.
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
Amazon lowers the Brand Tailored Promotions audience threshold to 500
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Amazon tests "Shop by feature" sponsored placements in search results
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
Amazon and Winn-Dixie's partnership goes live with fulfilled offers in-app
Newsletter credit; activity unspecified
Source credit: Credited contributor
Contribution points
8pts
Year to date2 credited worksBased on published source evidence
Points & credited workView 2 worksHide details
Points by section
How credits countThese uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.
Credited work 2
Newest recorded dates first- +4ptsNewsfeed
Alibaba releases open-source Python framework for building multi-agent AI apps.
Newsletter credit; activity unspecified
Source credit: Credited contributor
- +4ptsNewsfeed
Claude can now create and edit Excel, PowerPoint, and PDF files directly in the browser.
Newsletter credit; activity unspecified
Source credit: Credited contributor
Reconciliation & coverage
One person earns one credit for each distinct work, even when it appears in several sections or newsletter editions. Explicit source authors, hosts and contributor credits qualify. Organisations, incidental mentions, unconfirmed identities and template material do not.
Date ranges use Europe/London calendar days and original work dates. Year to date starts on 1 January; 30 and 90 day views stay within the selected year. Lifetime includes older work and work without an exact date. 212 undated credits are excluded from recent windows. Editing or rechecking a source does not restart its date.
Source rankings use uncapped contribution points under the current rules. They do not use member pillar weights or award member levels. Equal points share a rank. A name search preserves positions; section filters recalculate them. Podcast hosting is credited once per show, without multiplying it by every imported episode.
Connect your account to your contributor profile through identity verification. Verified owners in the lifetime Top 100 with contribution points can endorse. Credits do not grant moderation access. The 2025 archive retains its original weekly mention figures.
Newsfeed1046 works · 1148 credits
Resources0 works · 0 credits
Scripts0 works · 0 credits
Articles28 works · 45 credits
Guides & insights15 works · 19 credits
Newsletters17 works · 18 credits
Videos80 works · 81 credits
Podcasts0 works · 0 credits
Books4 works · 5 credits
Conversations40 works · 40 credits