Help shape this section

PAID MEDIA COLLECTIVE

Leaderboard

Meet the contributors, explore yearly recognition and follow the community’s progress.

RECOGNITION ACROSS THE COLLECTIVE

Good work adds up.

Sourced contributions across eight libraries. Points recognise the recorded work and role, without implying a measure of expertise.

How points work

2026-01-01 to 2026-10-11 · Europe/London

348contributors

1,046distinct works

4,592contribution points

Matching contributors

Explore the points, original sources and credited work behind each position.

2 matching contributors

Most contribution points first

Points are recalculated from the published libraries and each person’s sourced role. They are not lifetime achievement awards. Account activity, verified expert claims and earned member levels remain in member rankings.

9 credited worksBased on published source evidence

Newsfeed

Points & credited workView 9 worksHide details

Points by section

How credits count

Newsfeed

36pts

9 credited works

These uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.

Credited work 9

Newest recorded dates first

Newsfeed7 Sept 2026
Search ads test another AI-generated review-summary label
Shared the work
Source credit: First contributor credited in newsletter
Credit source 1 Credit source 2
+4pts
Newsfeed31 Aug 2026
Google tests an “Evaluating sponsored results” loading animation
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts
Newsfeed17 Aug 2026
Bing tests large image assets in Search ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed17 Aug 2026
Google tests a favicon-led advertiser list on sponsored results
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts

Show 5 more worksShow fewer works

Newsfeed3 Aug 2026
Search ads test a "Read more" expansion link on desktop
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed15 Jun 2026
Google tests "Good Price" labels on Shopping ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed15 Jun 2026
Google tests a sponsored card carousel in the Images tab
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed6 Apr 2026
Bing tests double-row product ad carousel and near-transparent sponsored labels
Discovered or introduced the work
Source credit: Spotted by
Credit source
+4pts
Newsfeed16 Mar 2026
New Stores menu appears in the Google Shopping tab
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts

9 credited worksBased on published source evidence

Newsfeed

Points & credited workView 9 worksHide details

Points by section

How credits count

Newsfeed

36pts

9 credited works

Credited work 9

Newest recorded dates first

Newsfeed2 Oct 2026
Three reported Bing ad-presentation tests highlight changing search labelling
Shared the work
Source credit: First contributor credited in newsletter
Credit source 1 Credit source 2
+4pts
Newsfeed10 Aug 2026
"Strongest match" and "Strong match" badges go live on Search ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed27 Jul 2026
Bing ads pop out of the results as you scroll
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed20 Jul 2026
Bing tests a new images section in the results.
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts

Show 5 more worksShow fewer works

Newsfeed8 Jun 2026
Google shows publisher review quotes beneath some Search ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed26 May 2026
Bing tests a new way to show prices in ads
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed2 Mar 2026
Bing updates Shopping ads design
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts
Newsfeed16 Feb 2026
Microsoft Advertising tests underlined product titles in Shopping ads
Discovered or introduced the work
Source credit: Spotted by
Credit source
+4pts
Newsfeed5 Jan 2026
Microsoft tests underlined text in Bing Ads description snippets
Newsletter credit; activity unspecified
Source credit: Credited contributor
Credit source
+4pts

Reconciliation & coverage

One person earns one credit for each distinct work, even when it appears in several sections or newsletter editions. Explicit source authors, hosts and contributor credits qualify. Organisations, incidental mentions, unconfirmed identities and template material do not.

Date ranges use Europe/London calendar days and original work dates. Year to date starts on 1 January; 30 and 90 day views stay within the selected year. Lifetime includes older work and work without an exact date. 210 undated credits are excluded from recent windows. Editing or rechecking a source does not restart its date.

Source rankings use uncapped contribution points under the current rules. They do not use member pillar weights or award member levels. Equal points share a rank. A name search preserves positions; section filters recalculate them. Podcast hosting is credited once per show, without multiplying it by every imported episode.

Connect your account to your contributor profile through identity verification. Verified owners in the lifetime Top 100 with contribution points can endorse. Credits do not grant moderation access. The 2025 archive retains its original weekly mention figures.

Newsfeed1046 works · 1148 credits

Resources0 works · 0 credits

Scripts0 works · 0 credits

Articles28 works · 45 credits

Guides & insights15 works · 19 credits

Newsletters17 works · 18 credits

Videos80 works · 81 credits

Podcasts0 works · 0 credits

Books4 works · 5 credits

Conversations40 works · 40 credits