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PAID MEDIA COLLECTIVE

Leaderboard

Meet the contributors, explore yearly recognition and follow the community’s progress.

RECOGNITION ACROSS THE COLLECTIVE

Good work adds up.

Sourced contributions across eight libraries. Points recognise the recorded work and role, without implying a measure of expertise.

How points work

2026-09-12 to 2026-10-11 · Europe/London

16contributors

16distinct works

72contribution points

THE PEOPLE BEHIND THE WORK

Last 30 days top 10

Last 30 days · Newsfeed · Contribution points

Explore the full ranking

01 Leading the way
Khushal Bherwani
Newsfeed
12contribution points
3 credited works
02
Anthony Higman
Newsfeed
4contribution points
1 credited work
02
Bia Camargo
Newsfeed
4contribution points
1 credited work

02
Bram Van der Hallen
Newsfeed
4contribution points1 credited work
02
Brodie Clark
Newsfeed
4contribution points1 credited work
02
Chris Long
Newsfeed
4contribution points1 credited work
02
Dario Zannoni
Newsfeed
4contribution points1 credited work
02
Emmanuel Flossie
Newsfeed
4contribution points1 credited work
02
Ginny Marvin
Newsfeed
4contribution points1 credited work
02
Juozas Kaziukėnas
Newsfeed
4contribution points1 credited work

Based on published source credits. Profile aliases are still being reconciled. Equal points share a rank; the full list includes any ties beyond this selection.

Full contributor ranking

Explore the points, original sources and credited work behind each position.

16 matching contributors · Page 1 of 2

Most contribution points first

Points are recalculated from the published libraries and each person’s sourced role. They are not lifetime achievement awards. Account activity, verified expert claims and earned member levels remain in member rankings.

3 credited worksBased on published source evidence

Newsfeed

Points & credited workView 3 worksHide details

Points by section

How credits count

Newsfeed

12pts

3 credited works

These uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately.

Credited work 3

Newest recorded dates first

Newsfeed2 Oct 2026
Google Search ads observed with separate URL and headline menus
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts
Newsfeed2 Oct 2026
Three reported Bing ad-presentation tests highlight changing search labelling
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts
Newsfeed29 Sept 2026
Bing sponsored-result test shows AI-written Trustpilot review lines
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed30 Sept 2026
Sitelinks observed within a Google AI Mode text ad
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed28 Sept 2026
Performance Max observation shows finished display-banner uploads
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed5 Oct 2026
Meta creative enhancements show enabled-state indicators
Discovered or introduced the work
Source credit: Spotted by
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed29 Sept 2026
Google Shopping test places sponsored products in an organic-style grid
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed30 Sept 2026
Research Finds More Google AI Overviews on Sampled Branded Queries
Shared the work
Source credit: First contributor credited in newsletter
Credit source 1 Credit source 2
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed2 Oct 2026
Google documents beta workflow for AI Search campaign localisation
Shared the work
Source credit: First contributor credited in newsletter
Credit source 1 Credit source 2
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed30 Sept 2026
Merchant Center mileage allowance field applies to German vehicle finance listings
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed1 Oct 2026
Google says some out-of-area Local Services Ads are working as intended
Provided a clarification or correction
Source credit: Official clarification
Credit source 1 Credit source 2
+4pts

1 credited workBased on published source evidence

Newsfeed

Points & credited workView 1 workHide details

Points by section

How credits count

Newsfeed

4pts

1 credited work

Credited work 1

Newest recorded dates first

Newsfeed30 Sept 2026
Reported Meta Muse and Instinct Tests Show Experimental Multi-Item Cart Building
Shared the work
Source credit: First contributor credited in newsletter
Credit source
+4pts

Reconciliation & coverage

One person earns one credit for each distinct work, even when it appears in several sections or newsletter editions. Explicit source authors, hosts and contributor credits qualify. Organisations, incidental mentions, unconfirmed identities and template material do not.

Date ranges use Europe/London calendar days and original work dates. Year to date starts on 1 January; 30 and 90 day views stay within the selected year. Lifetime includes older work and work without an exact date. 210 undated credits are excluded from recent windows. Editing or rechecking a source does not restart its date.

Source rankings use uncapped contribution points under the current rules. They do not use member pillar weights or award member levels. Equal points share a rank. A name search preserves positions; section filters recalculate them. Podcast hosting is credited once per show, without multiplying it by every imported episode.

Connect your account to your contributor profile through identity verification. Verified owners in the lifetime Top 100 with contribution points can endorse. Credits do not grant moderation access. The 2025 archive retains its original weekly mention figures.

Newsfeed16 works · 18 credits

Resources0 works · 0 credits

Scripts0 works · 0 credits

Articles9 works · 16 credits

Guides & insights11 works · 11 credits

Newsletters9 works · 9 credits

Videos1 works · 1 credits

Podcasts0 works · 0 credits

Books0 works · 0 credits

Conversations1 works · 1 credits

Good work adds up.

Bram Van der Hallen

Full contributor ranking

Points by section

Credited work 3

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1

Points by section

Credited work 1