Podcasts

Find the original sources, practical reading and people behind the collective. These links open the full public pages.

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• Paid media podcasts

  Find podcasts about paid search, paid social, measurement and marketing, with hosts, source links and episode archives.

• Ad Infinitum

  Audio-advertising conversations and creative analysis. The selected interview with Richard Shotton discusses behavioural ideas, concrete messaging and memorable audio advertising.

• Ad Infinitum episodes

  Episode archive and original listening links.

• The Big Story

  The AdExchanger editorial team discusses major advertising and media stories in a news roundtable.

• The Big Story episodes

  Episode archive and original listening links.

• AdExchanger Talks

  Interviews with advertising and technology leaders about data-driven media, platform changes and measurement.

• AdExchanger Talks episodes

  Episode archive and original listening links.

• Ads Decoded

  Google Ads product conversations with the teams building the platform, covering campaign mechanics, measurement, creative and product data.

• Ads Decoded episodes

  Episode archive and original listening links.

• Ads with a Twang

  Short advertising discussions increasingly aimed at coaches and service businesses. The selected episode examines how marketing claims can obscure the arithmetic behind commercial results.

• Ads with a Twang episodes

  Episode archive and original listening links.

• Adspend with Ash Melwani and Rabah Rahil

  Archive of ecommerce marketing conversations on acquisition, retention, lifetime value and growth strategy.

• Adspend with Ash Melwani and Rabah Rahil episodes

  Episode archive and original listening links.

• AdTalk by AdClass

  Agency discussions of advertising creative, offers and direct response. The selected episode with Elly Charland examines pattern interrupts, simple production and the relationship between paid and organic content.

• AdTalk by AdClass episodes

  Episode archive and original listening links.

• AdTech AdTalk

  Buy-side and sell-side ad-tech discussion covering supply quality, custom models, transparency and industry economics.

• AdTech AdTalk episodes

  Episode archive and original listening links.

• AdTechGod Pod

  Interviews about the people, businesses and product choices behind advertising technology.

• AdTechGod Pod episodes

  Episode archive and original listening links.

• The Affiliate Marketing Podcast

  Affiliate and performance-marketing interviews covering partner management, tracking, growth and industry changes.

• The Affiliate Marketing Podcast episodes

  Episode archive and original listening links.

• AI DTC WTF

  A practitioner podcast about AI in ecommerce marketing and agency work. In the selected conversation, Will Sartorius and Matthew Gattozzi discuss reducing coordination work, maintaining brand context and protecting original creative ideas.

• AI DTC WTF episodes

  Episode archive and original listening links.

• The Analytics Power Hour

  Analytics conversations focus on decisions, organisations and interpretation. Rusty Rahmer joins Michael Helbling, Julie Hoyer and Val Kroll in episode 303 to discuss siloed teams and customer barriers.

• The Analytics Power Hour episodes

  Episode archive and original listening links.

• The Andrew Faris Podcast

  Ecommerce growth analysis with frequent Meta and measurement discussions. The selected chapter list considers which brands should fund retention advertising, how to define audiences and how to assess incremental impact.

• The Andrew Faris Podcast episodes

  Episode archive and original listening links.

• App Marketing by App Masters

  App-growth interviews, live sessions and tutorials covering acquisition, app-store optimisation, paywalls and monetisation.

• App Marketing by App Masters episodes

  Episode archive and original listening links.

• Apptivate: App Marketing Explained

  App-marketing interviews spanning acquisition, retargeting, lifetime value, retention and measurement.

• Apptivate: App Marketing Explained episodes

  Episode archive and original listening links.

• The Art of Online Business

  Facebook and Instagram advertising, launches, funnels and online-business operations for course creators and coaches.

• The Art of Online Business episodes

  Episode archive and original listening links.

• Brandformance

  Marketing leadership interviews and a measurement segment covering incrementality, experiments and brand/performance decisions.

• Brandformance episodes

  Episode archive and original listening links.

• Call To Action

  Interviews across marketing, creativity and business, with a wide variety of practitioner and cultural guests.

• Call To Action episodes

  Episode archive and original listening links.

• Cooking up GTM

  GTM operations and AI workflows, with an archive of revenue measurement and marketing-operations discussions.

• Cooking up GTM episodes

  Episode archive and original listening links.

• The CPG Guys

  CPG and retail conversations about consumers, brand management, retail media and the store environment.

• The CPG Guys episodes

  Episode archive and original listening links.

• CRO.CAFE English

  Conversations with conversion and experimentation specialists about customer experience and digital growth.

• CRO.CAFE English episodes

  Episode archive and original listening links.

• The Dave Gerhardt Show (from Exit Five)

  B2B marketing interviews and practitioner sessions on demand generation, positioning, creative and marketing-team work.

• The Dave Gerhardt Show (from Exit Five) episodes

  Episode archive and original listening links.

• Demand Gen Chat

  B2B demand-generation interviews about pipeline, qualified leads, sales alignment and marketing measurement.

• Demand Gen Chat episodes

  Episode archive and original listening links.

• The Digital Marketing Podcast

  Broad digital-marketing education and interviews on tools, campaigns, content and changing marketing practices.

• The Digital Marketing Podcast episodes

  Episode archive and original listening links.

• DTC Podcast

  Brand and operator interviews span paid media, ecommerce and growth. The selected conversation with Jennifer Berglund covers retail spillovers from direct-to-consumer media, holdout testing and coordination between media and sales.

• DTC Podcast episodes

  Episode archive and original listening links.

• eCommerce Evolution

  Interviews and presentations about ecommerce growth, with substantial coverage of YouTube advertising and measurement. The selected presentation connects video creative choices, diagnostic metrics and retail or direct-to-consumer objectives.

• eCommerce Evolution episodes

  Episode archive and original listening links.

• Ecommerce Playbook: Numbers, Struggles & Growth

  Ecommerce growth discussions connecting contribution margin, forecasting, creative, channel budgets and measurement.

• Ecommerce Playbook: Numbers, Struggles & Growth episodes

  Episode archive and original listening links.

• Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

  Customer-research, positioning, messaging and marketing-strategy interviews.

• Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast episodes

  Episode archive and original listening links.

• The Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS

  An archive of Meta-advertising interviews and teaching episodes. The selected Ben Heath conversation addresses account organisation, attribution and the practical needs of ecommerce and lead-generation clients.

• The Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS episodes

  Episode archive and original listening links.

• The Google Ads Podcast

  Short Google Ads tutorials and agency discussions on copy, landing pages, optimisation and account operations.

• The Google Ads Podcast episodes

  Episode archive and original listening links.

• Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

  Google Ads guidance for ecommerce marketers and agencies, with short tactical episodes and occasional guests.

• Google Ads Unleashed | Winning Strategies for E-Commerce Marketers episodes

  Episode archive and original listening links.

• Growth Masterminds: mobile growth podcast

  Interviews about user acquisition, mobile measurement, privacy, retention, creative and growth channels.

• Growth Masterminds: mobile growth podcast episodes

  Episode archive and original listening links.

• GTM Live

  B2B growth and measurement conversations spanning demand creation, revenue economics and reporting. The selected discussion examines when paid search captures valuable demand and when more spend fails to solve a business problem.

• GTM Live episodes

  Episode archive and original listening links.

• In the Cutting Room

  Performance creative discussions on research, ideation, video production, editing and assessing advertising assets.

• In the Cutting Room episodes

  Episode archive and original listening links.

• Inside Google Ads with Jyll Saskin Gales

  A focused Google Ads teaching show. The selected episode explains the interaction between conversion actions, goals, account defaults and campaign-level choices, then considers how businesses choose useful conversion signals.

• Inside Google Ads with Jyll Saskin Gales episodes

  Episode archive and original listening links.

• Let's Talk Ads

  Interviews with mobile growth practitioners. The selected Paired conversation covers influencer partnerships, channel diversification, web onboarding and connected-TV measurement.

• Let's Talk Ads episodes

  Episode archive and original listening links.

• Limited Supply

  DTC operator interviews covering merchandising, customer habits, retention, positioning and growth decisions.

• Limited Supply episodes

  Episode archive and original listening links.

• LinkedIn Ads Show

  Deep LinkedIn-specific instruction, including account lists, audience design, bidding and measurement. Episode 171 works through an ABM workflow from list quality to role targeting and evaluating account engagement.

• LinkedIn Ads Show episodes

  Episode archive and original listening links.

• Local Marketing Secrets

  Local-business marketing interviews, many focused on SEO and operations. The selected Ben Heath conversation discusses Meta lead generation, offers and the trade-off between website and instant-form leads.

• Local Marketing Secrets episodes

  Episode archive and original listening links.

• The MadTech Podcast

  ExchangeWire interviews and editorial discussion across media, advertising technology and commerce.

• The MadTech Podcast episodes

  Episode archive and original listening links.

• Marketecture: Get Smart. Fast.

  Advertising technology interviews and news analysis, with separate vendor-focused conversations.

• Marketecture: Get Smart. Fast. episodes

  Episode archive and original listening links.

• The Marketing Architects

  Commercially interested marketing commentary connects brand, media and measurement. Episode 143 discusses planning measurement before launch and combining evidence from several models.

• The Marketing Architects episodes

  Episode archive and original listening links.

• The Marketing Intelligence Show

  Marketing-data discussions about reporting, integration, measurement methods and business decisions.

• The Marketing Intelligence Show episodes

  Episode archive and original listening links.

• Marketing Measurement Matters

  Measurement and data conversations on attribution, causal methods, marketing mix models and industry developments.

• Marketing Measurement Matters episodes

  Episode archive and original listening links.

• Marketing O’Clock

  A broad digital marketing news roundtable, with PPC, SEO and social stories plus opinion. The selected notes cover tracking-parameter news and an observed Google Ads setting, with links for follow-up.

• Marketing O’Clock episodes

  Episode archive and original listening links.

• Marketing Operators

  Brand-side ecommerce operators discuss Meta, creative teams, landing-page experiments, creators and channel growth.

• Marketing Operators episodes

  Episode archive and original listening links.

• Marketing x Analytics

  Interviews on marketing analytics, attribution and the organisational decisions surrounding data. The selected conversation with Barbara Galiza addresses model comprehension, channel context and the politics of attribution.

• Marketing x Analytics episodes

  Episode archive and original listening links.

• The Measure Pod

  Analytics and data conversations with technical depth. The selected episode covers first-party data collection, ownership and security from a client-side marketing analytics perspective.

• The Measure Pod episodes

  Episode archive and original listening links.

• Measure Up

  Marketing measurement conversations on experimentation, marketing mix models, data platforms and analytics practice.

• Measure Up episodes

  Episode archive and original listening links.

• The Media Buying Podcast

  Cross-channel media-buying conversations spanning search, social, programmatic, native and digital out-of-home.