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Meta Ads

Paid socialNewsletter archive1 min

New York enacts AI synthetic performer disclosure law effective June 9 [Reminder]

New York State has enacted S.8420-A, the first US state law requiring advertisers to conspicuously disclose when an ad features a synthetic performer: defined as any AI-generated or algorithmically created figure designed to appear as a real human. The law covers any AI-generated human figure in any ad across any medium, not just deepfakes of identifiable individuals.

SourceReuters
First ContributorYoann Ferrand

Meta Ads

Paid socialNewsletter archive1 min

Threads Marketing API expands with global App Ads and reply moderation

Meta has updated the Threads Marketing API with two significant additions. App Ads can now be purchased globally on Threads, supporting APP_INSTALLS and app event optimisation for LINK_CLICKS or CONVERSIONS via Threads feed placement: using existing image, video, or carousel assets with no bespoke creative required.

SourceMeta for Developers
Official SourceMeta

Meta Ads

Paid socialNewsletter archive1 min

Google's March 2026 core and spam updates both roll out simultaneously

Google released a core update on March 27 and a spam update on March 25, with both rollouts active within 48 hours of each other. The core update is designed to surface more relevant and satisfying content across all site types, with the rollout expected to take up to two weeks.

SourceGoogle Search Central
Official SourceGoogle

Meta Ads

Paid socialNewsletter archive1 min

Bram Van der Hallen reports four new Meta Ads updates

Bram Van der Hallen identified four updates rolling out across Meta Ads this week. Instagram has been added to the Manus AI connector, allowing advertisers to manage and analyse Instagram content: including posts, stories, and Reels: through the Manus interface, and to configure automations and schedules for publications.

SourceLinkedIn
First ContributorBram Van der Hallen

Meta Ads

Paid socialNewsletter archive1 min

Meta integrates the LLaMA AI model directly into Ads Manager

Meta has embedded its LLaMA large language model into the Ads Manager interface, providing an AI-powered analysis layer for reviewing campaign performance, identifying trends, and monitoring delivery. Unlike the Manus connector, which links an external AI platform to Meta's systems, this integration makes Meta's own model natively available within the Ads Manager workflow, without requiring third-party tools or separate access.

SourceLinkedIn
First ContributorMatias Axel Ramayo

Meta Ads

Paid socialNewsletter archive1 min

Meta announces format selection is changing

Meta has begun displaying a message in Ads Manager that announces a change to format selection. The message states that "Format display options in Ad creative will be the new way to choose formats" and that this gives advertisers "the flexibility to show ads in multiple formats."

SourceLinkedIn
First ContributorDario Zannoni

Meta Ads

Paid socialNewsletter archive1 min

Meta folds Collection Ads into other ad formats

Meta is removing Collection Ads as a standalone format from Ad Setup, with the change rolling out by account. The format will be included as an expanded display option within Single Image Ads or Catalogue Ads.

SourceLinkedIn
First ContributorDario Zannoni

Meta Ads

Paid socialNewsletter archive1 min

Meta adds a call insights dashboard and a quick view breakdown

Meta is rolling out new features in Ads Manager. A new call insights dashboard is being added to Meta Business Suite, providing details on calls received through call ads with filtering options and customised call quality settings.

SourceLinkedIn
First ContributorBram Van der Hallen

Meta Ads

Paid socialNewsletter archive1 min

Meta acquires Moltbook, the AI agent social network

Meta has acquired Moltbook, the Reddit-like social network where AI agents using OpenClaw communicate with one another. Moltbook creators Matt Schlicht and Ben Parr are joining Meta Superintelligence Labs.

SourceTechCrunch
First ContributorYoann Ferrand

Meta Ads

Paid socialNewsletter archive1 min

Meta Ads introduces AI prompts for audience targeting

Meta Ads Manager is testing a feature that lets advertisers describe their target audience using natural language prompts instead of manually selecting detailed targeting options. Advertisers can enter full text, keywords, or hashtags.

SourceLinkedIn
First ContributorBram Van der Hallen +1

Meta Ads

Paid socialNewsletter archive1 min

Meta opens WhatsApp to external AI chatbots for one year

Meta has decided to allow external AI developers to host their chatbots on WhatsApp through its official Business API for a period of one year. The move is seen as a strategic step to address EU antitrust concerns about market dominance.

SourceTechCrunch
First ContributorYoann Ferrand

Meta Ads

Paid socialNewsletter archive1 min

Meta tests AI Shopping Research feature in Meta AI

Bloomberg reports Meta is testing a shopping research feature in Meta AI for select US desktop users. They see a "Shopping research" button that shows product carousels with images, prices, brand info, merchant links, and recommendations, personalised by location and gender.

SourceBloomberg
First ContributorYoann Ferrand

LinkedIn Ads

Paid socialNewsletter archive1 min

Google patent reveals AI-generated landing pages that could replace yours

Google has been granted a patent, US12536233B1, for generating AI-built landing pages that replace yours when your site doesn't meet their quality threshold. The system calculates a "landing page score" based on conversion rate, bounce rate, CTR, page design quality, and content quality.

SourceLinkedIn
First ContributorBrandon Lazovic

LinkedIn Ads

Paid socialNewsletter archive1 min

Clay Ads launches with LinkedIn CPL dropped from $250 to $25

Clay has launched Clay Ads, a product that enables B2B advertisers to sync exclusion lists directly to Salesforce, so ads reach only prospects who can buy. The product enriches contacts with personal emails before audiences hit Meta, achieving 60%+ match rates.

SourceLinkedIn
First ContributorKareem Amin

LinkedIn Ads

Paid socialNewsletter archive1 min

Circle to Search now supports multi-object search

Google has updated Circle to Search to explore multiple objects in an image simultaneously. Users can circle an entire outfit to identify all its components, or circle multiple items in any image to get information about each.

SourceGoogle Blog
Official SourceGoogle

LinkedIn Ads

Paid socialNewsletter archive1 min

Google to test vertical search changes in Europe ahead of EU fines

According to Reuters, Google plans to test in Europe search changes that display results from competing vertical search services alongside its own. Top-ranked vertical search engines will be displayed by default, with hotels, airlines, restaurants, and transport services showing real-time data from feeds positioned below or above the vertical search list.

SourceLinkedIn
First ContributorGlenn Gabe

Anthropic

Paid socialNewsletter archive1 min

Anthropic CEO warns of AI "tsunami on horizon"

Dario Amodei, CEO of Anthropic, warned that AI models are approaching human-level intelligence sooner than society recognises. In an interview on the WTF Is podcast, Amodei said: "It's as if this tsunami is coming at us, and it's so close we can see it on the horizon.

SourceFuturism
First ContributorAlexander Low

LinkedIn Ads

Paid socialNewsletter archive1 min

Google Opal adds an agent block with native tool calls and memory

Google Opal, the experimental no-code agent builder, has added a programmable agent block that can be configured in plain English. The update includes native Google tool calls (Nano Banana, Veo, web search, and more), memory to save information between sessions, and conditional logic.

SourceLinkedIn
First ContributorEdgar Sánchez

Anthropic

Paid socialNewsletter archive1 min

Claude launches Import Memory to migrate from other AI providers

Anthropic has launched Import Memory for Claude, allowing users to bring preferences and context from other AI providers with a single copy-paste. The feature updates Claude's memory so users can continue where they left off without rebuilding their context.

SourceClaude.com
First ContributorYoann Ferrand

Meta Ads

Paid socialNewsletter archive1 min

Meta adds AI-powered automatic budget increase scheduling

Meta has added a feature that lets AI schedule automatic budget increases during periods when it predicts ads will perform better. The feature appears as a budget scheduling option, suggesting when to increase spend based on Meta's performance predictions.

SourceLinkedIn
First ContributorMatias Axel Ramayo

LinkedIn Ads

Paid socialNewsletter archive1 min

Nano Banana 2 combines Pro capabilities with Flash speed

Google has launched Nano Banana 2 (Gemini 3.1 Flash Image), combining Nano Banana Pro's advanced world knowledge and quality with Gemini Flash speed. Key features include real-time web search grounding for accurate subject rendering, precision text rendering and translation for marketing mockups, subject consistency for up to 5 characters and 14 objects, and production-ready specs from 512px to 4K.

SourceGoogle Blog
Official SourceGoogle

LinkedIn Ads

Paid socialNewsletter archive1 min

AWS UAE data centre hit amid Iran strikes, mec1-az2 offline

Amazon Web Services reported that one of its UAE Availability Zones (mec1-az2) in the ME-CENTRAL-1 region went offline after "objects struck the data centre, creating sparks and fire." The fire department shut off power while extinguishing the fire, with AWS stating restoration will take several hours.

SourceReuters via US News
First ContributorJon Elder

LinkedIn Ads

Paid socialNewsletter archive1 min

Google is actively auditing cookie banners and consent settings

Google is actively auditing cookie banners and consent settings across advertiser websites. Advertisers who are not compliant with consent requirements by the deadline risk having their conversion tracking blocked.

SourceLinkedIn
First ContributorThomas Eccel

Reddit Ads

Paid socialNewsletter archive1 min

Reddit is surging in coupon search visibility

Reddit now ranks for over 360,000 coupon-related queries according to Semrush data, with visibility increasing. Analysis by CouponBirds found that, for the 59 query brands where both Reddit and CouponBirds rank, Reddit provides valid coupon codes for 25% of brands, compared to 54% for CouponBirds.

SourceLinkedIn
First ContributorGlenn Gabe

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